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This week, Josh and Ben dive deep into the marketing strategy for their new product, Insights, in response to a listener question. They talk about what groups they are targeting first, some of the planned marketing tactics for reaching each group, and how they are building awareness within the Honeybadger app without annoying existing users.
Links:
Insights announcement blog post
Meet the badgers
FounderQuest
Mastodon - @FounderQuest@honeybadger.social
Twitter - @honeybadgerapp
Honeybadger
ClickHouse - hosted by DoubleCloud
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode