Monday, December 15, 2025 – A Native entrepreneur’s view of the retail shopping season

The holiday gift-giving time is when many retailers make a bulk of their annual profit. Several Native entrepreneurs have just opened their doors and are hopeful that this season will propel them forward, despite some indications that shoppers are cautious. Others are veterans of the business world, but are also pinning a lot of hope on the public’s ability to make the most of holiday shopping. We’ll hear from both rookies and long-time Native retailers about what it takes to start and stay in business.

GUESTS

Amy Denet Deal (Diné), founder of 4KINSHIP

Ruth-Ann Thorn (Rincon Band of Luiseño Indians), entrepreneur and owner of Native Star

Jeremy Arviso (Diné, Hopi, Akimel O’odham, and Tohono O’odham), artist, designer, and entrepreneur

Break 1 Music: Dat One (song) The Delbert Anderson Trio (artist) MANITOU (album)

Break 2 Music: Hug Room (song) Chuck Copenace (artist) Oshki Manitou (album)