The Future of Content podcast Episode 52 – Effective AI Prompts for Better Results with Greg Bennett
In Part One of our three-part series with Greg Bennett, Head of Prompt Engineering at ZEALS, we demystify artificial intelligence (AI) prompting and effective outputs. This episode shows how crafting AI prompts is like giving clear, detailed instructions to an intern, ensuring they understand the context, objectives, and specific guidelines necessary for success. Discover practical techniques such as adopting personas and offering incentives to enhance the performance of AI tools.
Learn why precision is essential, from setting word limits to specifying details for better AI-generated summaries. Greg shares the pitfalls of vague personas and the value of narrowing the scope to precise roles or attributes. We compare strategies for content creation versus research, emphasizing the need to consider the audience. Additionally, we introduce the concept of recipient design from conversation analysis, highlighting the importance of tailoring communication for intended recipients. Join us for an enlightening conversation that bridges AI potential with practical application.
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