Buzzcast 10 Podcasting Tips from 40 Years of Podcasting
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Jun 20, 2025 Tom Rossi, co-founder of Buzzsprout and a seasoned podcaster, shares essential insights from over 40 years in the industry. He emphasizes prioritizing listener experience over downloads, encouraging creators to produce content that resonates deeply with a smaller audience. Rossi advocates for a consistent publishing schedule and shorter, tightly-edited episodes to respect listener attention spans. He discusses the importance of thoughtful guest selection and maintaining enthusiasm within podcasting partnerships while leveraging the medium for networking and personal growth.
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Focus Listener Experience Over Downloads
- Focus on creating quality content that prioritizes listener experience over chasing download stats.
- Producing something that a hundred people truly love is better than aiming for mass appeal that many merely like.
Pick Sustainable Publishing Cadence
- Choose a publishing cadence that you can consistently maintain without burning out.
- Start conservatively and increase frequency only when you can sustain it long term.
Create Shorter, Tighter Episodes
- Edit your episodes to be shorter and more tightly focused to respect listeners' limited attention.
- Cut fluff and only keep strong content to create more engaging, shareable episodes.