Valuetainment

"Going After Scott Jennings & Bret Baier" - Bari Weiss Ignites MEDIA WAR Targeting FOX & CNN Talents

Nov 13, 2025
Barry Weiss is shaking up CBS by recruiting talents like Scott Jennings and Bret Baier to rebrand the network. The panel discusses the potential obstacles in contract negotiations and how Weiss aims to attract moderate voices to broaden CBS's appeal. Insights into John Dickerson's departure reflect on staffing uncertainties, while comparisons are made to sports turnarounds in Weiss's aggressive plan. The debate includes whether Jennings's unique role can be replicated and explores the broader talent recruitment strategy for revitalizing CBS's legacy.
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INSIGHT

CBS Recruiting Center-Right Voices

  • Barry Weiss is actively courting center-right talent like Scott Jennings and Brett Baier to reposition CBS News.
  • This signals a strategic shift toward moderated, cross-ideological voices to rebuild CBS's credibility and audience.
INSIGHT

Turnaround Leadership Compared To Sports Rebuilds

  • Tom Ellsworth compares Weiss's approach to a sports-style rebuild that accepts short-term pain for long-term gains.
  • He argues leadership can reshape entrenched media politics by removing protections and making bold changes.
ANECDOTE

Live Contract Moment With Bret Baier

  • Patrick recounts negotiating Brett Baier's contract live when Baier interviewed him at the America Business Forum.
  • The moment surprised Baier and highlighted how public negotiations can quickly influence talent moves.
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