IN CLEAR FOCUS: Our guest this week is Jack Shannon, co-founder and CEO of Recess, a platform reimagining sampling for consumer packaged goods brands. Jack shares the platform's evolution and explains how Recess connects brands with experiential marketing events across a broad range of venues, driving targeted and measurable activations. We dive into Recess's targeting capabilities, integration with retail media networks, and new features that can enhance brands' marketing with retailer data.
