That’s a wrap on the 2019 HerBusiness REACH Retreat in Hawaii. WOW what a week! So we thought we’d pull the curtain back on the marketing we used to fill this high end retreat (you’ll notice many of the strategies we’ve already shared on this podcast were key to our success).
Listen to this episode to hear more about:
- Why you need to focus on the pleasure and pain of your offer WAY more than the features of your offer.
- The copy approach we used to get our ideal clients applying
- How we used Facebook LIVES to tell our customer stories
- The branding secrets we used to create a recogniseable look and feel for the campaig
- And much more.
Also mentioned in this episode:
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works