Welcome to an interview with Claire Milligan, a Stanford graduate turned startup founder. Claire helps businesses grow by spending smarter and reducing their cloud costs. Her target market is PE firms. In this episode, we discuss what PE firms care about, how to approach them, the biggest challenges and potential solutions they encounter, as well as the sales process and lead time.

Whether she’s helping businesses transform their cloud spending or hitting the slopes as a ski patroller, Claire Milligan thrives on distilling complex problems down to their core issues — and turning these pragmatic findings into groundbreaking solutions. Through a journey spanning marketing, UX, and leadership roles at tech companies like Tallie and SpringAhead, she’s meticulously constructed a diverse skill set built upon hands-on expertise and an unrelenting thirst for knowledge. Now, as the CEO of startup Aimably, she’s applying her unique superpowers to help businesses grow by spending smarter and dramatically reducing their cloud costs.

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674: Selling Services to PE Firms with Aimably’s Founder and Stanford Grad, Claire Milligan