

#166: Hank Leber - Co-Founder, League of Play | GenZ Tailored Sports League
League of Play is an innovative GenZ-focused sports league bridging the gap between creators and fans.
After a successful pilot event, League of Play is expanding into a season format with live-streamed competitions featuring top creators. Viewers vote on distractions that affect the gameplay.
Hank Leber is a serial entrepreneur from the ad agency world who founded Gigster before League of Play.
Chapters:
(01:05) Hank and League of Play backstory
(03:05) Rise of the creator economy
(06:15) Fundraising in this ecosystem
(12:40) Future of interactive viewing
(16:15) Understanding GenZ audience
(20:50) League of Play model
(25:45) Collabing with creators
(27:05) Finding YouTube talent
(29:30) Happy fans & creators
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Hank Leber:
Website: https://leagueofplay.com/
LinkedIn: https://www.linkedin.com/in/hankleber/
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Andrew Petcash:
🏠 Website: https://profluence.com
🐣 Twitter: https://twitter.com/andrewpetcash
💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/
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