Beyond Organic Wine Regenerative Spirits Revolution with Rob Easter
This episode is an outdoor spirits tasting with Rob Easter in the backyard at Crenshaw Cru… so you will hear some authentic LA audio texture in the back ground. Rob Easter is the man behind Workhorse Rye and Modern Ancient spirits, and he’s trying to instigate a revolution in the grain spirits industry.
The vast majority of grain spirits in the US come from a single variety of genetically modified corn, rye, or wheat and are made in a handful massive industrial facilities using the same recipes. Slap a new label on it and market the hell out of it, because they’re all the same other than how much time they spent in charred American oak barrels.
On the other hand, there are thousands of varieties of heritage grains that have many different delicious flavors and could introduce an incredible diversity into our spirits industry… God this sounds familiar, doesn’t it?
Rob is not only taking on the status quo with regards to ingredients and the way they are farmed, but also the use of oak in spirits, traceability, and more. There hasn’t really been a Natural Spirits movement the way there has been a natural wine movement to shake things up. Even the craft spirits industry sources similar grain, or, with very few exceptions, doesn’t register the farming of the grain in its top concerns. So… maybe Rob is in the vanguard of what should be called the Regenerative Spirits movement. I hope he helps inspire a wave of spirit enthusiasts who care, as he does, about what the ingredients are, where they come from, how they’re farmed, who farms them, and making spirits that showcase these flavors.
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