The Freelance Friday Podcast

What YouTube Paid Me in 2024 (brutally honest)

9 snips
Jan 3, 2025
Dive into the financial realities of being a full-time content creator, exploring the importance of diverse income sources like sponsorships. Hear honest insights about personal earnings and strategies for growth in 2025. Discover the challenges that aspiring YouTubers face with AdSense and learn how to build a sustainable income. This episode offers valuable resources and tips for creating a thriving creative business.
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INSIGHT

Declining YouTube AdSense Revenue

  • Latasha James earned $22,274 directly from YouTube AdSense in 2024.
  • This represents a significant decrease from $61,259 in 2022 and $39,000 in 2023.
INSIGHT

Diversified Income Streams

  • Despite declining AdSense revenue, Latasha James earned $162,853 from YouTube sponsorships and $47,295 from affiliate income.
  • This totals $232,422, demonstrating the potential for diverse income streams.
ADVICE

Consistency is Key on YouTube

  • Latasha James emphasizes the importance of consistency for YouTube success.
  • Her views, watch time, subscribers, and revenue decreased alongside a 33% drop in uploads.
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