In this engaging discussion, Grace Gudenkauf, a real estate investor and author known for her innovative strategies and advocacy for women in the field, shares her impressive journey from a hands-on DIY landlord to a systems-oriented entrepreneur. She reveals the pivotal mindset shift that transformed her approach to scaling her business. Grace explains the BRRRR strategy for acquiring properties with minimal investment and emphasizes the art of outsourcing for efficiency. She also highlights the importance of community and networking in securing deals and empowering female investors.
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Grace's Real Estate Journey
Grace Gudenkauf's real estate journey started while helping her fiancé paint a house, sparking the idea that she could pursue real estate investing.
Inspired by "Rich Dad Poor Dad" and BiggerPockets, she began DIY investing in her local area, Cedar Rapids, Iowa.
volunteer_activism ADVICE
Normalize Real Estate Investing
Surround yourself with people who normalize complex topics like real estate to make taking action easier.
Join local meetups, online communities, or listen to podcasts to normalize real estate investing and learn from experienced individuals.
question_answer ANECDOTE
DIY to Delegation
Grace initially did DIY investing, including renovations, but found it difficult to scale.
Moving to Tucson, Arizona, forced her to outsource and delegate, leading to significant business growth.
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What the Rich Teach Their Kids about Money - That the Poor and the Middle Class Do Not
C.P.A. Sharon L. Lechter
Robert Kiyosaki
The book tells the story of Robert Kiyosaki's two fathers: his 'poor dad,' a highly educated but fiscally poor man, and his 'rich dad,' the father of his best friend who was a successful entrepreneur. It emphasizes the importance of financial education, distinguishing between assets and liabilities, and building wealth through investing in assets such as real estate and businesses. Kiyosaki argues that a good education and a secure job are not guarantees for financial success and provides practical lessons on how to make money work for you rather than working for money[1][3][5].
The Self-Managing Landlord
Grace Gudenkauf
Amalia McGee
👉 Get Your Free Copy of "How to Buy Your First Investment Property" - https://bit.ly/3NJLquO Ever feel like real estate investing is only for the rich? Think again! In this episode of the Rich Dad Real Estate Show, host Jaren Sustar sits down with Grace Gudenkauf, a real estate investor who went from DIY landlord to running a scalable, hands-off real estate business—all while moving across the country! Grace shares how she started out painting houses, doing renovations herself, and hustling hard—only to realize that scaling required a new approach. She breaks down: -The mindset shift that changed everything -How to buy properties with little to no money left in the deal (BRRRR strategy explained!) -The mistakes that held her back—and how moving forced her to systematize -Why most investors think they have to do everything—but the secret is outsourcing & delegation If you’re struggling to scale your real estate business or wondering how to invest in real estate while working full-time, this episode is for you! 00:00 Introduction and Guest Introduction 01:29 Grace's Real Estate Journey Begins 03:37 The Power of Normalizing Real Estate Investing 06:12 Transitioning from DIY to Outsourcing 08:39 Scaling and Out-of-State Investing 18:50 Finding and Negotiating Deals 20:28 Referral Leads and Word of Mouth 21:30 Turning Your Audience into Billboards 23:05 Funding Your Real Estate Ventures 26:36 Managing Real Estate Projects Remotely 35:02 Empowering Women in Real Estate 36:44 Conclusion and Resources