On this episode of Get the Balance Right podcast we are joined by Fernando Angulo who is the head of communications at SEMrush. If you’re in the search engine optimization or marketing space, then you’re probably very familiar with SEMrush and their tools. They're a SaaS company that offer a wide range of products for online visibility management and content marketing.

Fernando Angulo specializes in B2B search marketing, e-commerce, influence marketing, and has been a featured speaker at over 50 top conferences worldwide each year. SEMrush has their finger on the pulse of content marketing and Fernando shares their research findings. We discuss his journey at SEMrush, the latest trends in SEO and what you should implement to make your content more dynamic and searchable. Whether you're an SEO/SEM expert or not, this show has the insider scoop every entrepreneur and content creator needs to know.

SHOW NOTES:
Contact and follow Fernando Angulo: Twitter - Linkedin
SEMrush Tools* Website - Keyword Magic Tool - Site Audit - Backlinking Tool - Content Marketing Toolkit - Traffic Analytics Tool - On Page SEO Checker
SEMrush References: The State of Content Marketing - SEO Friendly Content Checklist - 9 Steps to Creating SEO-Friendly Content
Ben Herman from Mad Fish Digital (SEO) Episode 4
Lucy Johnson from SHiDO (SEO) Episode 35
For more show notes and more information visit here.

CONTACT HEATHER:
Zeitzwolfe Accounting:

Contact Heather: Instagram - LinkedIn - Email: heather@GetRadBiz.com
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Zeitzwolfe Accounting: Website - Facebook

Ep. 40: Content Marketing Trends - What You Need to Know for SEO (Guest Fernando Angulo from SEMrush)