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Business, Spoken
Why Apple’s iPhone Browser-Choice Option Sucks
May 1, 2024
European iPhone owners facing new browser choice screen. Developers torn about user experience. Representatives discuss impact on market dynamics. European Commission investigating potential effects under DMA.
06:56
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Quick takeaways
- Competing browser developers are divided on Apple's browser choice screen implementation.
- Increased competition for browsers may impact user experience and regulatory oversight.
Deep dives
Apple's iOS 17.4 Update in Europe Introduces Browser Choice Screen
With the iOS 17.4 update, Apple rolls out a browser choice screen for European iPhone users as a response to the Digital Markets Act. The screen lists 12 browser options, with Safari included by default. However, many competitors are dissatisfied with the implementation, comparing it to a flawed selection process. This move aims to boost competition but raises concerns about user experience and regulatory enforcement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode