

Customer Experience: The $3.7 Trillion Dollar Mistake Companies Make
Sep 1, 2025
In a thought-provoking discussion, insights on how businesses are shifting focus from products to prioritizing customer experience by 2025 are shared. A poignant encounter with a disgruntled customer named Johnny reveals the potential for transformative dialogue and understanding. Personal anecdotes emphasize the critical role of exceptional customer service and the vital importance of leadership accessibility. The conversation sheds light on how these elements can enhance customer loyalty and reshape perceptions.
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Customer Experience Is The New Competitive Edge
- By 2025, customer experience will be the main competitive battleground for most businesses.
- Competing on service can beat product or price when experience becomes the deciding factor.
Client Amazed By Consistent Service
- Patrick recounts a client visiting his campus and marveling at how well employees treated them across companies.
- That consistent service impressed the client and demonstrated value beyond product alone.
Service Buys Patience For Early Products
- Early-stage companies often lack product, speed, or price advantages but can buy patience with exceptional service.
- Customers forgive technical failures if they feel heard and cared for by the team.