DTC POD: How The Best Brands Are Built

#195 - Chaz Zayed & Emmit Flynn, Awful Cloth: Getting Celebs to Authentically Promote Your Brand

May 12, 2022

58:27

On this episode of DTC Pod, Blaine & Ramon chat with Chaz Zayed and Emmit Flynn about how they started Awful Cloth in their dorm room and grew it into a viral brand, collaborating with Barstool on a hoodie, why they’ve seen so much success with influencers (side note: they’ve never paid any influencer to wear their hoodie!), and their plans to grow the brand.

2:06 - 7:59 The Start of Awful Cloth

15:30 - 18:46 Entrepreneurial Mindset from Day 1

19:34 - 23:38 Going Viral

24:32 - 26:19 Influencer Marketing

27:15 - 30:22 Barstool Collab

31:19 - 36:16 Reaching out to Influencers

37:07 - 41:15 The Challenges of Entrepreneurship

42:19 - 46:39 Working on Awful Cloth’s Website

47:01 - 54:49 Future Collabs

This episode is brought to you by OpenStore:

Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours.

Have any questions about the show or topics you'd like us to explore further?
Shoot us a DM; we'd love to hear from you.