Joel Makower - Creator of GreenBiz.com

For more than 30 years, Joel Makower has been a well-respected voice on business, sustainability and innovation. An award-winning author, speaker and strategist on corporate sustainability practices, climate tech and the clean economy, he has advised a wide range of companies to align sustainability with business success.

Joel is co-founder of GreenBiz Group, creator of GreenBiz.com, research reports and events on corporate sustainability and cleantech strategy and trends. He hosts the company's annual GreenBiz, Circularity and VERGE conferences and is lead author of the award-winning annual State of Green Business report.

A former nationally syndicated columnist, Joel is author or co-author of more than a dozen books, including THE NEW GRAND STRATEGY: Restoring America's Prosperity, Security and Sustainability in the 21st Century (St. Martin's Press, 2016), about a business and investment plan for America, born at the Pentagon, that embeds sustainability as a national strategic imperative.

Joel is a talented communicator and storyteller and a frequent keynoter at business conferences around the world. He brings a clear understanding of the real-world challenges and opportunities facing companies as they address social and environmental issues in a way that drives topline growth. He understands the convergence of sustainability, technology and innovation, and the vast business opportunities therein. He has watched firsthand the transformation of some of the world's biggest companies as they embrace sustainable, even regenerative, business practices.

The Associated Press has called Joel "The guru of green business practices." In 2012, he was awarded the Hutchens Medal by the American Society for Quality, which cited “his ability to tell compelling stories that both inform and inspire business leaders toward profitable action.” In 2014, he was inducted into the Hall of Fame of the International Institute of Sustainability Professionals.

This podcast is an independent production of Packaging Brothers, and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.