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From Finance To Startups To Writing
- Packy McCormick left a planned MBA and took a startup job at Breather to learn entrepreneurship hands-on.
- He started a party-bus side business and later quit Breather to write full-time during COVID.
COVID Pivot Sparked Not Boring
- Not Boring launched as an IRL-plus-newsletter idea that collapsed when COVID hit the first events.
- With three months to try full-time writing, Packy grew from ~1k to ~5k subscribers and kept going.
Tone Beats Forced Mashups
- Packy kept a playful, approachable tone but shifted away from forced pop-culture mashups.
- He now focuses on explaining complex business topics accessibly while staying optimistic.


