Samantha Duncan, CEO & Co-Founder of Net Purpose on ESG Measurement, Why it is so Hard and How She Came to Find Product-Market Fit.
Sep 8, 2021
41:02
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[2:14] What does ESG really mean and where are we today?
[10:27] What can startups do for ESG?
[13:11] What triggered you to start Net Purpose?
[20:11] How do you ensure businesses don’t make false claims about their environmental policies or make token gestures but have very little impact? How much can the data be trusted?
[23:47] How did you figure out product-market fit?
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