In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with fundraising powerhouse Tammy Zonker to talk about her new book, Calling All Heroes. Tammy brings 25+ years of experience and over $1B raised to the conversation. She shares why our sector needs a third way: human-centered fundraising.

From the hidden pitfalls of both donor and community-centered approaches to the practical steps organizations can take to adopt a more holistic model, this episode is filled with a whole lot of wisdom and inspiration. Plus, Tammy drops strategies for mid-level giving, donor acquisition, and how AI can actually free fundraisers up for the relational work that matters.

Connect with Tammy on LinkedIn
Learn more about Fundraising Transformed
Pre-order Calling All Heros

Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist

EP 59: Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker