SE3 EP22: March 2018 Ecommerce Round Up - What You Should Know

On this episode I’ll be talking about key developments and news headlines in the month of March, that everyone involved in ecommerce should be aware of.

1. Store closures: Abercrombie to close down 60 stores
2. UK electronic’s retailers Maplin closing down
3. Toys R Us sadly closing down and the ironic departure of Charles Lazarus at 94, Toy R Us’ founder.
4. Facebook / Cambridge Analytica - marketing lessons for ecommerce
5. Google’s index for SEO has gone mobile first
6. Voice based ecommerce in full swing with Google’s ‘Shopping Actions’ to help retailers in their battle with Amazon

I’d like to make this end-of-month roundup regular.       SPONSORS

This episode is brought to you by:

 

Klaviyo 

Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.

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