BookThinkers: Life-Changing Books 253. Leslie Venetz | Profit Generating Pipeline
Join us for BookThinkers LIVE 2025! Happening Novemeber 9, 2025!
https://www.bookthinkers.com/book-thinkers-live-2025
In today’s episode, we have the pleasure to interview Leslie Venetz, author of Profit Generating Pipeline: A Proven Formula to Earn Trust and Drive Revenue.
Leslie is a globally recognized B2B sales expert, corporate trainer, and founder of The Sales-Led GTM Agency. With nearly two decades of experience, she’s personally made over 250,000 cold calls, trained thousands of sellers, and delivered hundreds of keynotes and workshops across four continents. Her insights have reached over 100 million people worldwide and earned her honors like the 2024 Sales Innovator of the Year.
In this episode, you’ll learn how to reframe objections with gratitude, simplify outreach without sacrificing personalization, and build a sales process rooted in trust—not tricks. Leslie also opens up about what it really takes to write a sales book that actually works in today’s market.
We hope you enjoy this incredible conversation with Leslie Venetz.
To Learn More about Leslie and buy her book visit:
The Book: https://a.co/d/8GEB8A1
Website/Socials: https://www.salesledgtm.com/
http://www.youtube.com/@b2bsalescoach
https://www.tiktok.com/@salestipstok
https://www.instagram.com/b2bsalescoach/
Chapters:
0:00 Intro
1:36 Alison’s book marketing journey to get her book to the right readers
7:55 Sometimes writing is about healing the broken parts inside of us
10:30 Writing to say “this is my truth”
17:35 Having a greater meaning in life
21:31 What part of your story matters to whom?
24:34 Impact vs Virality
25:46 Helping women find their identity
31:55 Substance & depth in good books
38:15 Writing a book with feedback from your audience
42:47 Where to connect with Alison
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