The Pipeline How to find out who's STEALING your content
How @KINETK_ai Is Protecting Creators and Building the Future of IP on Monad
In this episode, we sit down with Michael and Mariale, the co-founders of KINETK, to deep dive into how their platform empowers digital creators and reshapes the landscape of intellectual property using blockchain.
We explore:
What KINETK is and how it works
How it safeguards creator rights and provenance
Why IP infrastructure matters for the onchain world
How KINETK leverages Monad's high-performance L1 blockchain for scalability and cost-efficiency
Their vision for a future where digital art, motion, and media are composable, ownable, and monetizable onchain.
Whether you're a builder, artist, or just curious about where crypto meets content, this one's for you.
00:00:00 Trailer
00:01:08 Intro
00:02:11 Overview of KITETK
00:03:35 Defining Content Within the KINETK Ecosystem
00:05:05 Navigating the Complexities of Intellectual Property and KINETK's Strategy
00:10:09 Reasons for Building KINETK on Blockchain Technology
00:11:42 How the "Web3" Label Can Be Counterproductive
00:12:35 Key Blockchain Requirements for KINETK
00:15:07 Exploring the Intersection of IP and Blockchain
00:18:53 KINETK's Approach to Content Tracking and Management
00:22:21 Backgrounds of KINETK's Founders
00:27:37 Examining the Limits of AI Creativity
00:30:04 Challenges of Intellectual Property and KINETK's Solutions
00:33:29 Envisioning Future User Experiences in Consumer Apps
00:37:02 Impact on Music Artists During the Pandemic
00:38:47 Can Creators Retroactively Watermark Their Existing Content?
00:40:27 Personal Challenges Faced by the Founders
00:46:36 Current Size of the KINETK Team
00:46:51 Closing Insights and Final Alpha