The CultCast NEW "AR" AirTags and Apple Watch 2.0 Ultra are incoming! (CultCast #606)
This week: AirTags 2.0 are incoming with a strange new feature, and we've details on what to expect for Apple Watch Series 9 and Ultra 2.0!
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This week's stories
ERFON: Apple preps second-generation AirTag tracker with AR capabilities
- The Apple AirTag item tracker sells well enough that an updated version is in early development, according to a reputable analyst. And it might include the AR capabilities that were rumored years ago.
- The tiny tracker has reportedly been selling by the millions since the product launch in 2021.
LEWIS: Would you buy Apple Watch 9 or Ultra 2 in these new colors?
- Reliable leaker ShrimpApplePro tweeted Tuesday about the possible new pink aluminum color for Apple Watch Series 9 and a black titanium case for Apple Watch Ultra 2.
GRIFFIN: 1 billion subscribers push Apple’s services revenue to all-time high
- Apple announced one billion people now subscribe to Apple services, although total revenue decreased slightly during the June quarter, the third time that’s happened in a row. And the money coming in from all Apple’s hardware groups is down
ERFON: Tim Cook calls AI ‘absolutely critical’ to Apple products
- Apple has been quiet about its plans for artificial intelligence, but CEO Tim Cook set out in a conference call with analysts and major investors on Thursday to make it clear that his company isn’t behind the curve on AI.
LEWIS: Win a posh leather iPad Pro sleeve from Harber London [Cult of Mac giveaway]
- For this week’s giveaway, we partnered with Harber London to offer you an opportunity to win an exquisite, handmade Magnetic Envelope Sleeve for iPad Pro valued at $118.