The Hotel Investor Playbook

The “Hotel Guru” on Where to Invest Next, How to Fund Deals, and Using Robots in Place of Staff | Bob Rauch E51

Sep 30, 2025
In this discussion, Bob Rauch, known as 'The Hotel Guru,' shares insights from his 45+ years in the hospitality industry. He reveals how to identify hot markets and avoid profit-eating locations. Bob emphasizes the role of AI and robots in hotel operations, boosting productivity rather than immediate cost savings. He shares essential skills for aspiring investors and forecasts market stabilization by 2026. His experiences range from scaling a 20-hotel management company to his innovative strategies at Brick Hospitality, shaping the future of hotel investments.
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ANECDOTE

From Dishwasher To Hotel Owner

  • Bob started as a banquet dishwasher and worked every role except housekeeper before becoming an owner and operator.
  • That hands-on progression shaped his deep operational knowledge and credibility in hospitality.
INSIGHT

Brands Provide Downside Protection

  • Branded flags act like insurance for equity partners because large loyalty programs sustain demand during downturns.
  • Hilton and Marriott possess disproportionately large repeat-traveler pools that stabilize revenue through recessions.
ADVICE

Raise Seed Equity With A Compelling First Deal

  • Raise initial equity from friends, family, and clients and show early wins to attract more partners.
  • Use creative financing like seller loans and small partner checks to close first deals and build credibility.
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