Akimbo: A Podcast from Seth Godin cover image

Akimbo: A Podcast from Seth Godin

Selfish ideas (E)

Jul 17, 2024
Exploring how ideas spread like viruses, the podcast touches on memetics and cultural influence. It discusses the power of individual actions in shaping trends and culture. The episode also covers mindset, design thinking, and the importance of regulations in a competitive market.
26:37

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Quick takeaways

  • Successful viruses spread without causing mass fatalities for ongoing transmission, demonstrating the importance of survival in numerous hosts.
  • Memetic theory suggests ideas spread like viruses, with the internet accelerating transmission and individuals shaping cultural norms.

Deep dives

The Impact of the Spanish Flu Virus on Global Population

The Spanish Flu, caused by the H1N1 virus, emerged 101 years ago and affected 500 million people worldwide, resulting in the death of between 50 to 100 million individuals, which accounts for about 5% of the global population. The virus demonstrated the importance of spreading to survive but not being too deadly to ensure ongoing transmission. The successful replication of the flu virus relied on living in numerous hosts without causing mass fatalities to ensure its own survival.

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