Olympia thoughts, starting as a coach, Michigan football controversy, building reputation, new posing song, demonstrating knowledge, types of content to post, scheduling posts, making genuine content, writing a book
Diversify your social media posts to appeal to different audiences with various formats.
Stay consistent with your content creation and schedule posts to maintain engagement.
Create a list of content ideas to easily generate posts that align with your expertise and audience needs.
Deep dives
Creating Diverse Types of Posts
When creating social media posts, it is important to have several types of posts that appeal to different audiences. This can include pictures, videos, stories, infographics, and written content. By having a diverse range of posts, you can attract different types of people and provide value in various formats.
Consistency and Scheduling
Consistency is key when it comes to social media. It is important to schedule your posts out over the week and stay consistent with your content creation. This helps you stay in front of your audience and maintain engagement. Tools like Iconosquare or Later can make scheduling posts easier.
Banking Content Ideas
Keep track of your content ideas by writing them down when they come to you. Expand on these ideas later and turn them into valuable content. By having a list of content ideas, you can easily create posts when you may be lacking creativity or time.
Top of Funnel vs. Conversion
Understand that not all content will drive conversions. Some posts may be great for awareness and engagement, while others may be better at driving conversions. It's important to find a balance between different types of content that can attract attention and convert leads into paying clients.
Avoid Overproducing Content
Don't feel pressured to overproduce content. It's better to create fewer high-quality posts than to create a lot of low-quality content. Focus on providing valuable and genuine content that aligns with your expertise and the needs of your target audience.
0:30 Olympia thoughts 8:02 Recap of how to start as a coach 9:01 Michigan football controversy 12:03 Building your reputation 21:35 Mike’s new posing song 22:50 Def Jam’s “How To Be A Player” 24:31 Demonstrating knowledge 27:15 Types of content to post 38:46 Scheduling posts and content consistency 44:00 Making genuine content 45:50 How Nick wrote his book
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode