196 | Turning Ultra into a unicorn

[2:38] Gus van Rijckevorsel's previous career as a serial enterpreneur.

[4:10] Why he created a French TV show to build his credibility.

[9:02] Why Gus "fell in love" with Ultra and wanted to invest.

[12:55] Previously Ultra had two co-CEOs, which wasn't the ideal structure for scaling.

[16:24] Ultra's just raised $12 million in bridge finance with more funding due later in 2025.

[19:29] Web2 gamers don't care about web3. They're here just to play games.

[20:00] We are here to eat a chunk of Steam.

[21:08] I am convinced we will make money by pleasing game developers.

[22:20] We are the game distribution platform with the best technology.

[23:55] Can any company compete with Steam when it's so dominant?

[26:18] The three different types of gamer that Ultra will support - players, streamers and spectators.

[28:52] What are the key things Ultra needs to do to drive its success in 2025?

[31:35] We want people to open Ultra in the morning and have it open all day. It's the gaming OS.

[32:58] Blockchain will completely change the next 50 years of the digital world.

[34:50] We don't have the traffic yet, but one thing's for sure is that we will have the traffic.

[35:12] As dollars are linked to the price of oil, so UOS needs to be linked to gaming.

[38:15] Ultra needs to be all along the value chain. We need thousands of games on Ultra.

[39:18] Ashes of Mankind is one of Ultra's exclusive titles. There will be more in future.

[40:06] Call to action for the Ultra community - support us with constructive criticism.