Publicis Singapore’s Ci En Lee on TikTok’s US Fate amid Trump’s Tariffs, 'Woke' Marketing, and DeepSeek’s Position in the AI Race
Apr 11, 2025
36:16
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In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by CEO Rachel Smith and Ci En Lee, media strategist at Publicis Singapore to discuss the latest in the ad tech and marketing landscapes.
They examine the latest with the TikTok US ban amidst Trump’s tariffs, the impact ‘woke’ marketing, and DeepSeek’s current position in the global AI race.
Hear more from Ci En Lee at ATS Singapore - tickets available now!
The MadTech Podcast