The Mind Your Business Podcast
Episode 688: #BizTipFriday Digital CEO Series: The Best Strategies for Turning Instagram Followers Into Hot Leads
May 17, 2024
Discover the best strategies for converting Instagram followers into leads, including ninja tactics for high engagement, cycling free training offers, and prioritizing list growth. Learn about the domino belief strategy, insightful engagement methods, and creative video marketing on Instagram for effective lead generation.
18:25
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Quick takeaways
- Utilize chatbot automation on Instagram to convert followers into leads through engaging content and trigger words for opt-ins.
- Repackage existing content into valuable offers on Instagram to continuously grow your email list and drive traffic.
Deep dives
Using Chatbot Automation for Lead Generation on Instagram
One key strategy discussed in the podcast is utilizing chatbot automation, specifically through tools like ManyChat, to convert Instagram followers into leads. By posting engaging content like reels and incorporating calls to action that prompt users to comment trigger words, a funnel is triggered to collect email addresses and provide opt-ins. This method has proven successful in generating hundreds of leads each week and driving traffic not only for list building but also to promote podcast episodes.
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