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Apple overhauling Siri as an AI chatbot and developing a wearable AI pin, plus Meta expanding Threads ads to all users globally

Jan 22, 2026
Apple is transforming Siri into an AI chatbot called Campos, set to be integrated into iOS 27. They're also developing a unique wearable AI pin that resembles a thicker AirTag and features multiple cameras and a speaker. Meanwhile, Meta is expanding Threads' advertising capabilities globally, utilizing AI for personalized ads. The discussion includes insights on privacy concerns about the AI pin and potential production plans for its launch.
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INSIGHT

Siri Will Become An AI Chatbot

  • Apple plans to transform Siri into an AI chatbot codenamed Campos that replaces the current voice interface.
  • The chatbot will integrate deeply into iOS and may debut around iOS 27 with interim Siri updates in iOS 26.4.
INSIGHT

Apple Uses Google's Gemini For Siri

  • Apple is partnering with Google to use Gemini models to power upcoming Siri versions.
  • Leveraging Gemini signals Apple is relying on external large models while focusing on deep OS integration.
ANECDOTE

Report: Apple Working On An AI 'Pen' Device

  • The Information reports Apple is developing an AI pen resembling a thicker AirTag with cameras, speaker, microphones, and wireless charging.
  • The device is early-stage, could be canceled, and Apple might ship around 20 million units if released as early as 2027.
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