

Chainsmokers as normies, more luminate nuggets, and Don't Sell Your Catalog: Chapter 25.
Jul 18, 2025
Dive into the intriguing world of music finance as trends shift and podcasts gain traction. The Chainsmokers face scrutiny for their business moves, prompting a discussion on the allure of music catalogs. Pay tribute to the iconic Connie Francis, whose legacy lives on through a TikTok revival. Plus, enjoy the Unlimited Supply Song of the Week featuring a fresh album from Wet Leg, wrapping up with insights into community engagement and music's ever-evolving landscape.
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Music Listener Engagement Insight
- Country music grew by 8.1% in the U.S. the first half of 2025 while hip-hop dropped 9.2%.
- Music listeners follow the 80-20 rule, with 18% superfans and 36% highly engaged, a key target for new revenue.
Podcasts as Marketing Tools
- Podcasts and music coexist in listeners but not at industry level.
- Podcast audiences, especially Gen Z and millennials, offer a scalable, cheap marketing tool for music.
Recession Pop Growth
- Pop songs from the Great Recession era grew 50% faster than the overall industry.
- Economic downturns can influence music trends and create enduring successes.