S36E14 - Shifting Human Capital Strategy and Acquiring Talent in the Cannabis Industry, with Luis Merchan

In this HCI Podcast episode, Dr. Jonathan H. Westover talks with Luis Merchan about the shifting human capital strategy and acquiring talent in the cannabis industry. See the video here: https://youtu.be/V6I2qakPnaw. Luis Merchan (https://www.linkedin.com/in/merchanluis), President and CEO of Flora Growth Corp., is a New York & Miami -based executive with over a decade of proven experience in enterprise sales management, corporate strategy, merchandising and expense management, and customer experience. Prior to joining the team at Flora Growth, Merchan previously served as Macy’s Inc.’s Vice President of Workforce Strategy and Operations where he managed the enterprise's multi-billion-dollar P&L expense line for the 540 store portfolio and led various sales and marketing initiatives including the B2B corporate sales team responsible for $160 million in annual revenue. Mr. Merchan held various executive-level roles at Macy’s Inc., including VP of Customer Experience and Selling Support Services and Group VP of National Merchandising and Sales - Beauty, as well as managerial roles at Target Corporation. During Luis’ term as Flora CEO, the company has added over 10,000 new investors, went public on the Nasdaq in May 2021, and is now organized to support a portfolio of organic cannabis-based products rapidly growing through acquisitions and partnerships. Merchan holds a Bachelor of Industrial Engineering from Pontifical Xaverian University in Bogota, Colombia, an MBA from McNeese State University & a Graduate Cert. in Marketing Management from Harvard. Please leave a review wherever you listen to your podcasts! Go to Swag.com/HCI and use promo code HCI10. Get 3 months of GUSTO free when you run your first payroll, at Gusto.com/hci Check out the HCI Academy: Courses, Micro-Credentials, and Certificates to Upskill and Reskill for the Future of Work! Check out the LinkedIn Alchemizing Human Capital Newsletter. Check out Dr. Westover's book, The Future Leader. Check out Dr. Westover's book, 'Bluer than Indigo' Leadership. Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership. Check out the latest issue of the Human Capital Leadership magazine. Ranked #5 Workplace Podcast Ranked #6 Performance Management Podcast Ranked #7 HR Podcast Ranked #12 Talent Management Podcast Ranked in the Top 20 Personal Development and Self-Improvement Podcasts  Ranked in the Top 30 Leadership Podcasts Each HCI Podcast episode (Program, ID No. 592296) has been approved for 0.50 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®).