B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing cover image

B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing

Keys to producing effective thought leadership content w/ Jamie Downey

Dec 8, 2021
17:48

Jamie Downey, VP of Marketing at eLuma, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about thought leadership.

Highlights:

  • Creating thought leadership material that people actually want to consume
  • Balancing brevity and depth
  • Moving thought leadership from the margins to the center of content strategy
  • How thought leadership helps drive revenue

Learn more about eLuma

Connect with guest on LinkedIn

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.



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