'The Empowering Leader'.
This is my conversation with Avery Baker - the Chief Brand Officer of Tommy Hilfiger. It was recorded live on stage as part of this year’s Cannes Creativity festival.
Over the last two years, Avery has been instrumental in changing how Tommy Hilfiger shows up in the world. From a business that required five months to take clothes from the runway to the consumer, she led an internal and external revolution that produced a brand capable of delivering ‘see now buy now’ fashion.
I wanted to talk to her about how she encouraged so many people across the organization to take the leap with her, and how she learned to push herself out of her own comfort zone in the process.
