Why Negotiation Consistently Fails In Real-World Scenarios: 3 Overlooked Stages of Negotiation

When you read a book about negotiation, it seems like you should be able to get exactly what you want. However, when you go out into the real world, your negotiating turns to custard. Others don't seem to agree with your terms, and you're left hanging. Often this problem arises because of a simple set of stages that we ignore. In this podcast, we look at those three stages and see how they boost our negotiating power, without us doing anything extraordinary.