Why P&Gs Walker and Company CEO's Core Values Are A Driver of Business Success

When it comes to resumes, you might be hard-pressed to find one as impressive as Tristan Walker’s.

Before founding the health and beauty brand, Walker & Company in 2013, Walker worked as an Energy trader at both Lehman Brothers and J.P. Morgan, completed an internship during the early days at Twitter, served as the Director of Business Development for Foursquare where he oversaw strategic partnerships and monetization and was an Entrepreneur-in-Residence at Andreessen Horowitz.

Throughout his career he has earned accolades including a USA Today Person of the Year, TIME 100 Next, Ebony Magazine's 100 Most Powerful People, Vanity Fair's "Next Establishment," Fortune Magazine's “40 Under 40,” and Black Enterprise's “40 Next.”

On the latest episode of The Business of Marketing Podcast, host Toby Daniels sits down with Walker for a career-spanning interview where he shares some of his most memorable learning lessons and the individuals that were most instrumental to his career growth.

They also discuss what led him to create Walker and Company, the six personal values he used as a foundation for building the brand, the 2018 P&G acquisition of the brand, and how the Bevel brand is aiming to raise awareness on the need for reform and end the practice of recidivism.

Throughout Season 2 of the podcast, we will be spotlighting a number of different startups that have participated in SAP.iO’s foundries programs. During this episode, you will hear from Fang Cheng, CEO at Linc, the only end-to-end CX Automation solution purpose-built for brands and retailers. Linc was not only just a part of the SAP Foundries program in 2019 but has gone on to partner with SAP. Learn the genesis of the idea and what they see as the biggest drivers of growth for the company.

Interested in joining the SAP.iO Foundries program? Visit SAP.iO for more information.

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