One of Canada’s foremost sports sponsorship experts with over 25 years in the industry, Brian Cooper joins the show to talk to Bob and John.
The three start with the NBA’s underwhelming attempt at an all-star weekend and use that to kick-start a conversation on All-Star Games in professional sports in general as the three try and decide whether these events should be a thing of the past.
Given the fact that Brian serves as a board member of Canada Basketball, Bob and John make sure to spend some time on that swell, with both of Canada’s Men’s and women’s teams set to compete for a medal at this summer’s Olympic Games in Paris.
The Bob McCown Podcast