My guest today is Steve P. Young. Steve is the founder and CEO of AppMasters. Steve is one of the best known experts on ASO in the world today - and he’s helped many many apps kickstart their organic growth. He’s also the host of the very popular AppMasters podcast and Youtube channel. Something that Steve is very very good at is getting his clients featured by Apple. This can often be a game changer for an app - and can result in thousands of downloads. In this interview Steve breaks down his process and gives us the inside track on exactly how to pitch Apple for a feature.

KEY HIGHLIGHTS

The difference between Apple and Google in how they evaluate apps for featuring.
How one of Steve’s clients drove 8000 downloads before they even launched.
How an app can prepare before pitching Apple for featuring.
How to cold email app store managers at Apple – and the key components of a cold email pitch.
One of the most effective subject lines for cold emails.
How to capitalize on an Apple feature to magnify the impact from featuring.
Why Steve recommends going to WWDC to pitch app store managers

Check out the full transcript and show notes here:
http://mobileuseracquisitionshow.com/episode/how-to-get-your-app-featured-on-the-apple-itunes-store-with-steve-p-young-founder-ceo-at-appmasters/

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http://HowThingsGrow.co

🙌🏽How to get your app featured on the Apple iTunes store - with Steve P. Young (Founder & CEO at AppMasters) 🏆