Minter Dialogue Episode #155 — This interview is with Robert Hernandez, Associate Professor of Professional Practice at USC Annenberg School for Communication. In this conversation, Robert and I discuss the state of journalism, how students of journalism are getting prepared for the new world of journalism, the relative importance of personal branding and the opportunities that the latest new technologies and tools represent for journalists. Among other topics, we also look at how digital advertising needs to evolve. A fascinating interview in that journalists have been and continue to be at the forefront of the digital revolution. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. [Photo by Brett Van Ort]
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Leadership, Brand Strategy & Transformation - Minter Dialogue