"I want to do it in a way that is so opposite of how most do." Today, join Leila (@LeilaHormozi) as she guests on The Futur Podcast with Chris Do to discuss the secrets behind scaling big businesses and helping portfolio companies grow. Leila delves into her personal brand and also talks about the importance of establishing robust support systems and having one specialized skill as a founder. She reflects on the ups and downs of investing in businesses and the attributes of successful founders, noting the importance of persons with an unfair advantage, a unique skill set, and a robust support system. This is part 2 of the interview.

Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.

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Timestamps:

(1:16) - The importance of independence in relationships

(3:25) - The value of personal branding

(7:10) - The impact of losing privacy

(8:07) - The benefits of building a personal brand

(16:58) - The drive to achieve financial goals

(20:13) - The dream of a mega yacht and a school

(23:56) - The power of a complimentary team

(25:50) - The importance of understanding the business

(28:51) - The challenges of taking controlling interest

(35:06) - The struggles of making content

(39:27) - The value of honesty and truth-telling

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