A person goes to a professional with a specific set of wants and needs in mind, and that is something that you, as an accountant, have to be sensitive to. To a potential client, the value of your services is not weighed by your technical know-how or resumé, but rather, they look at how you can help them get what they want and need. Michelle Weinstein is joined by business growth strategist Denise Mandeau. Mixing in a bit of roleplay, Michelle and Denise illustrate how to win a client over by appealing to the things that they want to be able to achieve. If you want to get more yeses from potential clients, don't miss this important conversation between Michelle and Denise!
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The Abundant Accountant: Leads, Sales & Business Growth for Accounting, Tax and Bookkeeping Professionals