How has Google Analytics evolved? And what are we going to lose when Universal Analytics goes away?
Taking part in our panel is Jeff Sauer, founder of Jeff Analytics and Data-Driven U, Brie Anderson, owner of Beast Analytics, Jill Quick, analytics consultant and trainer from The Coloring In Department, and Dara Fitzgerald, CEO and co-founder at Measurelab.
In this week's episode, our panel will help you understand Google Analytics 4, including:
1. The history of Google Analytics
2. How Google Analytics has changed
3. What SEOs will lose by moving over to Google Analytics 4
4. What SEOs should know to embrace Google Analytics 4
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The In Search SEO Podcast