In this episode Shannon introduces the Profitable Scaling Playbook, a comprehensive framework designed to help entrepreneurs and business owners build scalable, profitable businesses without costly mistakes. Shannon outlines the five core focus areas: core offer profit, operating profit, cash flow, customer value, and enterprise value. Dive deep into each component and learn how to measure success, unlock growth, and focus on what truly matters to elevate your business.

Whether you're at the stage of ensuring a profitable offer or looking to build enterprise value, this playbook offers actionable insights to enhance your financial performance. Tune in to get a high-level overview and prepare for an in-depth exploration of the Profitable Scaling Playbook throughout the month.

What you'll hear in this episode:

[0:45] The Goal: Scaling and Profitability

[2:35] Creating a Financial Operating System

[3:20] Introducing the Profitable Scaling Playbook

[5:30] Core Offer Profit: The Foundation

[6:40] Operating Profit: Is Your Business Profitable?

[7:50] Cash Flow: Beyond Profit

[8:55] Customer Value: Maximizing Sales

[10:55] Enterprise Value: Building a Sellable Business

[13:40] Conclusion and Upcoming Episodes

Learn more about our CFO firm and services: https://www.keepwhatyouearn.com/

Connect with Shannon: https://www.linkedin.com/in/shannonweinstein

Watch full episodes: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Follow along on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. We love enthusiastic action, but please consult a qualified professional before implementing anything you learn.

Season 2 Trailer