In '$100M Leads', Alex Hormozi shares in-depth advice on lead generation, drawing from his extensive experience. The book, which took over 3,500 hours to write, includes 273 pages, 106 drawings, and 62 pro tips to help readers understand and implement effective lead generation strategies. Hormozi emphasizes the importance of creating valuable products, introducing good friction in sales processes, and focusing on engaged leads rather than just accumulating names.
The book tells the story of Robert Kiyosaki's two fathers: his 'poor dad,' a highly educated but fiscally poor man, and his 'rich dad,' the father of his best friend who was a successful entrepreneur. It emphasizes the importance of financial education, distinguishing between assets and liabilities, and building wealth through investing in assets such as real estate and businesses. Kiyosaki argues that a good education and a secure job are not guarantees for financial success and provides practical lessons on how to make money work for you rather than working for money[1][3][5].
Buy Back Your Time is a definitive guide for entrepreneurs at every level, teaching them how to scale their business quickly while avoiding burnout. The book introduces the 'Buy Back Principle,' which emphasizes hiring people to do repetitive and low-value tasks, allowing entrepreneurs to focus on high-value activities that bring energy and fulfillment. Dan Martell provides practical steps, frameworks like the 'replacement ladder' and 'DRIP matrix,' and strategies for outsourcing, automation, and prioritization to enhance both professional and personal life. The book is structured around key frameworks and tools, making it a valuable resource for entrepreneurs looking to achieve a better work-life balance and build a thriving business empire.
Traffic Secrets by Russell Brunson is a comprehensive guide for entrepreneurs to learn the art and science of getting traffic to their websites and funnels. The book focuses on timeless, direct marketing techniques that help entrepreneurs identify their dream customers, discover where they congregate online, and implement strategies to grab their attention. Brunson, the CEO and co-founder of ClickFunnels, shares market-tested strategies for understanding customer needs, creating effective hooks and stories, and making compelling offers. The book emphasizes the importance of diversifying traffic sources to avoid dependence on a single platform and provides step-by-step instructions for mastering multiple traffic sources.
Imagine this: one single book that acts like a 24/7 lead magnet, builds trust with your audience before they even meet you, and quietly funnels dream clients and customers into your world… all while you’re off living your life.
Yep, that’s the magic of what we’re talking about today: how a book isn’t just a passion project, it can be your smartest business asset.
Learn How To Launch Your Book to Bestseller Status in 3 Easy Steps at http://www.selfpublishing.com/jenna!
Chandler Bolt is the CEO of SelfPublishing.com, a 7x best-selling author, a Forbes 30 Under 30 honoree, and a straight-up wizard when it comes to helping people write and launch books that actually make an impact AND an income.
If you’re brand new to the idea of writing a book and want to start from square one, be sure to check out our past episodes together: Episode 645 and Episode 759! Today, we’re diving into the biggest mistakes entrepreneurs make with book funnels, how to use your book to grow your email list (without spending all day on Instagram), and why publishing could be the most leveraged move you make this year!
So if you’ve got a message to share and a business to grow, grab your favorite pen (because yes, this one’s a note-taker), and get ready to map out your book funnel blueprint. And if this conversation gets your wheels turning (trust me, it will): be sure to sign up for Chandler’s free class at http://www.selfpublishing.com/jenna!
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