Kelly talks to Harvard Professor Todd Rogers about his book “Writing for Busy Readers: Communicate More Effectively in the Real World” that he co-wrote with Jessica Lasky-Fink.

“Modern writers need extra help breaking through all the distractions.”

“Use fewer words.”

“Studies show that all-caps text does not enhance readers’ understanding.”

Second City Works presents “Getting to Yes, And”

Sandra Matz – Mindmasters – Big Data, Behavior Change

Scott Barry Kaufman – ‘Rise Above and the Victim Mindset’

Raffi Grinberg – ‘How to Be a Grownup’

Getting to Yes, And… | Abby Davisson – ‘Money and Love’

Getting to Yes, And… | Wes Adams & Tamara Myles – ‘Meaningful Work’

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Second City Works presents “Getting to Yes, And”

Sandra Matz – Mindmasters – Big Data, Behavior Change

Scott Barry Kaufman – ‘Rise Above and the Victim Mindset’

Raffi Grinberg – ‘How to Be a Grownup’

Getting to Yes, And… | Abby Davisson – ‘Money and Love’

Getting to Yes, And… | Wes Adams & Tamara Myles – ‘Meaningful Work’

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