Episode 67 - The SkinnyPop Trap of Sales-Driven Growth

This episode is based on one of my most popular, recent blog posts.  In it, I explain the problem that arises in the nine figures if founders built a well-timed business primarily using sales and trade techniques. Getting to $100M is getting easier and easier on the back of paced distribution and superbly timed product design, in part because inflation means you don’t have to sell to a lot of repeat consumers to generate that kind of money. Learn from Skinnypop’s surprising stall-out.

Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC Premiumgrowthsolutions.com

Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com

Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com

Please send feedback on this or other episodes to: admin@premiumgrowthsolutions.com