What the heck is a brand anyway? How do you know yours is sending the right message out into the world? Too many small businesses struggle with finding the perfect fit - where cleverness, color, cohesion, and clarity combine.
This week, Annie P. returns to Schitt's Creek accompanied by lettering artist, entrepreneur, and brand designer Chelsie Tamms. Together, they deep dive into branding, re-branding, and working with a professional artist - and pick apart some beloved Schitt's Creek props and locales.
**Parentpreneur advisory: this episode contains colorful language
Extra Credit: Don't forget to subscribe wherever you listen to podcasts! New episodes drop every Monday.
Too Legitimate to Quit: Growth Strategies with a Pop Culture Spin