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HBR On Strategy

How One Energy CEO Is Leading a Transition Toward Clean Energy

May 29, 2024
32:11
Snipd AI
Lynn Good, CEO of Duke Energy, discusses the company's transition to renewables and net zero emissions. Topics include strategy adjustments for new technologies, testing assumptions, fostering collaborations, and navigating investments in grid infrastructure for clean energy transition.
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Quick takeaways

  • Duke Energy's 40% carbon emissions reduction showcases concrete plans for a clean energy future.
  • Incremental strategic adjustments and flexibility are necessary for Duke Energy's transition to clean energy.

Deep dives

Leading Duke's Clean Energy Transition

As the CEO of Duke Energy, Lynne Goode is driving a shift towards renewables and net-zero emissions. She emphasizes the evolution of goals from aspirational to concrete plans, with a 40% reduction in carbon emissions achieved and future targets set for 2030, 2040, and 2050. Duke actively engages with regulators and policymakers, advocating for public policy supporting the energy transition and investing in R&D for advanced technologies like hydrogen and carbon capture.

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