Waveform: The MKBHD Podcast

Car YouTube & the Tesla Model S Plaid with Doug DeMuro!

Aug 20, 2021
Marques and Doug DeMuro dive into the fascinating world of automotive YouTube, discussing how Doug launched his channel and his creative video process. They share their exhilarating experiences driving the Tesla Model S Plaid, exploring the emotional connections car enthusiasts have with electric vehicles. The duo also reflects on the nuances of public recognition and the pressures of internet fame. Additionally, they touch on the challenges of maintaining objectivity in automotive reviews amidst the rising popularity of EVs and the loyalty of passionate fans.
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INSIGHT

Balancing Content

  • Doug and Marques discuss the challenge of balancing content for new and returning viewers.
  • They acknowledge the difficulty of avoiding repetition while ensuring information is accessible to everyone.
INSIGHT

YouTube vs Traditional Media

  • Doug and Marques compare traditional media respect to YouTube in their respective industries.
  • Doug notes the difficulty of getting car brands to take YouTube seriously despite its significant reach.
ANECDOTE

Internet Fame

  • Doug DeMuro discusses the experience of being recognized, noting the shift from traditional TV fame to online recognition.
  • He mentions older relatives still questioning his YouTube career, highlighting the generational difference in perceiving online influence.
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